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MARKETING
Brand & Marketing
Review eXp’s branding guidance and marketing resources for building a recognizable presence.

FIRST ACTION
Put it to work.
Pick one campaign to refresh and identify which templates and approvals it needs.
- 01
Inventory what clients see
List your website, social profiles, email signature, listing materials, cards and signs. Assign an owner and approval status to each.
- 02
Create a reusable set
Start with a listing presentation, a social post and an email signature. Use approved brokerage identification and set rules for team name and logo placement.
- 03
Submit for review
Confirm requirements with the state broker before ordering signs or publishing client-facing materials. Archive approved versions so agents start with the right files.
